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How Keiki got a 30% increase in installs with AdBraze

2x
Less time spent on setup
30%
Increase in installs
50%
More creatives tested per month
With AdBraze's help, we create much more campaigns. It is quite flexible in terms of add-ons, which allows us to avoid mistakes. It has become much faster and more convenient to test creatives. And most importantly, it saves money and time. All in all, it's a very useful tool that I would definitely recommend.
Denys Artomov
Head of User Acquisition at Keiki
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About brand

Keiki is a digital ecosystem at the intersection of EdTech and GameDev industries for the kids with over 3M users worldwide.

Using AdBraze since July 2021

4 team members

Keiki’s goal
To automate the traffic unit's work

Challenge

Denys and his user acquisition team were struggling with further scaling and growing the product. On their way to becoming a TOP edutainment platform for kids was standing a real plateau, where business metrics were increasing altogether with performance marketing spend.


Solution

As soon as Denys implemented AdBraze for Keiki, they were able to create much more campaigns with no additional spending for testing different geographies and locales, which almost immediately showed a positive trend.

By increasing the speed of creative production and campaign testing with the same resources, Keiki’s user acquisition team managed to automate routine work and get a strong boost in app installs.

Results

2x
Less time spent on setup
30%
Increase in installs
50%
More creatives tested per month

Key features used

Task Manager
Templates

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